Melanie Grant is the lead expert voice in Alice Cavanagh's HTSI feature on the rise of Australian-owned beauty, quoted three times and both opening and closing the article. She punctures the low-maintenance beach-chic myth — Australians want a natural, undone look but spend heavily to achieve it — and observes that laser treatments addressing sun damage make up the largest part of her Australian practice, while prevention is where the real promise lies.
The piece also carried the first public mention anywhere of her forthcoming line of tinted sunscreens formulated with active ingredients, six months ahead of the Vogue Business report.
"My Australian clients will invest more in clinical skin treatments and skincare than they would, say, in make-up or artificial enhancements," she tells the FT.
