Vogue Business · The Rise of the Celebrity Facialist Brand

Vogue Business profiled Melanie Grant in a feature by Hikmat Mohammed on the rise of the celebrity facialist as a personal brand, published 3 July 2026 alongside her opening of a fifth studio on Mount Street, Mayfair. Grant is noted for her long client roster (including Victoria Beckham, Dua Lipa, Nicole Kidman and Cate Blanchett) and for deliberately keeping her business small: "my service business is almost impossible to scale any further," she says, describing a choice to run fewer treatment rooms to protect quality. The piece also touches on her forthcoming suncare line, framed as the next chapter of her business.

Read the full piece on Vogue.com